Analysis of Trends in Scottish Independence Vote – Big Data Analysis of Bookmarker Odds


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Fotolia_64516645_SThere has been a great deal of debate about the usage of opinion polls, especially as they can only take a narrow viewpoint, and then to scale this onto the sentiments of the majority. While this might work well in general elections, the polls around Scottish Independence might not scale in the same way as a general election.

One sector of economy that will often win in the end, and predict things better than most, is the betting industry. So, with one of the most important events in the history of Scotland, let’s look to the bookies to give some insights on what is actually happening on the ground.

The data used in this analysis looks back at the daily odds for a Yes…

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